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Using intent data in account-based marketing is not new, but what if you could find out exactly what topics your target accounts are researching; the challenges they are facing; and the specific pain points your prospects are experiencing, all neatly compiled together in an easy to digest guide? If you think it could help, then read on – this is the playbook for you!
After an unprecedented 3 years of change in business and society, the world of work has changed beyond recognition. New trends and innovations from hybrid work and flexible office models to digital transformation and e-Learning have helped HR teams make positive strides but also unearthed new challenges in employee engagement and wellbeing.
To combat these rising trends, retain the best talent and keep employees engaged, HR leaders need to adopt the right leadership strategies and technologies to improve skills training and development among remote teams. What this means for HR vendors is that significant sales and revenue opportunities exist – provided you know who to target, when and how.